WGM Knowledge Hub

EGO officially launched in the U.S. in 2012 and quickly rose to become the #1 rated battery-powered outdoor equipment brand, forever changing the lawn and garden industry. EGO's European launch followed in 2014, where it also rapidly became a market leader. The initial product lineup included core lawn care tools like a cordless lawnmower, Strimmer, leaf blower, and hedge trimmer, directly targeting both homeowners and professionals seeking a more efficient solution.

EGO's key innovation is its patented 56V ARC Lithium™ battery technology. This unique battery design effectively dissipates heat, enabling greater power output and extended runtimes that rival petrol engines. When paired with a high-performance brushless engine, this technology delivered the powerful, reliable performance that consumers had been waiting for from a battery-powered platform. The brand's focus on user benefits - such as quiet operation, instant-start convenience, and zero emissions - deeply resonated with the market, leading to widespread adoption and positive reviews.

Building on this success, EGO has significantly expanded its product ecosystem. Their comprehensive range of battery-powered lawn machinery now includes advanced Z6 Zero-Turn Ride-On Mowers, which you can read more about by clicking HERE. For general garden work, they offer trimmers and brushcutters, and a versatile multi-tool system with interchangeable heads for hedging and pruning. The lineup also features powerful chainsaws, snow throwers, and unique items like portable power stations and pressure washers, all powered by the SAME universal 56V battery system.

EGO Power Tool Ranges: Power+, Professional, and Professional-X

EGO's product line is expertly tiered into three distinct ranges to serve different user groups, from homeowners to commercial landscapers.

The Power+ range is the core consumer line, perfect for domestic use. These tools provide a powerful and user-friendly alternative to traditional petrol-powered equipment for everyday tasks on small to medium-sized properties.

The Power+ Professional series offers enhanced durability and performance. It's built for avid DIY enthusiasts, large property owners, and entry-level landscaping professionals, featuring more robust construction for handling heavy-duty jobs with longer runtimes.

Finally, the Professional-X range is the top-tier line, engineered exclusively for commercial use. These tools boast super-tough construction with premium materials like aluminium and carbon fibre. Designed for continuous, all-day use by professional landscapers, the Professional-X line provides unmatched power output and includes a commercial charging system to support large-scale operations.

EGO's wide range of Walk Behind Lawn Mowers covers all uses, which you can read more on HERE.

We've also broken down EGO's large range of hand held machinery. Click HERE to read our guide. 

Winchester Garden Machinery

As an authorised EGO Power Tools dealer, we offer the full range. EGO's core Power+ range for homeowners, the more durable Power+ Professional series, and the top-tier Professional-X line for commercial use. Beyond just selling tools, Winchester Garden Machinery offer expert advice, after-sales support, and a dedicated service department for repairs, maintenance & spare parts.